3G hot wave mobile video monitoring will go into the family

The 3G boom in China is heating up. According to statistics from the Ministry of Industry and Information Technology, as of the end of July this year, the number of domestic mobile phone users reached 930 million, of which 87 million were 3G users, and the penetration rate had reached 9.4%. The industry is optimistic that, based on the current development rate, the number of 3G subscribers in China will exceed 100 million before the end of October.

Mobile phone real-time video will soon break out in 3G data services. Video is undoubtedly the most attractive application. The current mobile video service still has a lot of limitations.

Demand is the business's first driving force. According to the investigation of AiMei Consulting, the demand of 3G users for mobile video has long been not "you broadcast me", but expects a real-time, interactive real-time mobile video application. Judging from the experience of foreign countries, when the penetration rate of 3G reaches 16%, there will be an inflection point. Not only will the number of users increase rapidly, but the public’s awareness of 3G will also be greatly enhanced, thus creating favorable conditions for the promotion of real-time mobile video. However, due to factors such as complicated technology and lagging applications, operators have launched related services and products as early as 2004. However, they are mainly concentrated in the industry and enterprise users. There are relatively few services in home users, and there are no strong ones. Promotion. However, this market has great potential in the future and is about to enter the outbreak.

According to the analysis of Nuoda Consulting, the market size of mobile video surveillance has steadily increased. In 2006, the market size of mobile video surveillance in China was 130 million yuan. Nordstar Consulting predicts that with the reduction of operating fees and the reduction of equipment costs, the market size of China's mobile phone monitoring will reach 7.22 billion yuan in 2011.

Mobile video surveillance will enter the home With the maturing of 3G networks, the quality of mobile video has greatly improved. At the same time, the convergence of 3G and WLAN also promotes the development of home video surveillance systems, and the conditions for mobile video surveillance services to enter home are maturing.

At present, many manufacturers are also seeing commercial opportunities entering the market one after another. Hand Vision, Portable Eye, Zhi An Bang, Shen An, and others have all launched their own mobile video surveillance products. Among them, the “I love my family” mobile video monitoring system developed by Zhongshan Macro Communication Technology Co., Ltd. has unique advantages of cross-operator platform and customer service end-to-end. Users only need a 3G smart phone, or a networked computer. Whether or not the family is far away from the horizon, the sight of the family is just right.

For mobile video surveillance, the experience of using front-end network cameras is the most important issue. Traditional obtrusive cameras often cause people's nervousness and resentment, and the ease of use of devices is a more difficult problem to solve. Most network cameras require customers to install their own, a simple gateway settings will be difficult for many people.

Today, these are no longer problems. A few days ago, the macro home communication network camera with “Troll Fruit” brand will officially go on sale. The biggest feature of this product is humanity and intelligence. More importantly, the product supports plug-and-play, requires neither installation nor setup, and can be used as long as it is powered on and linked to the network.

In addition, "Troll Fruit" home network camera is a new generation of smart products, through the point-to-point access technology of mobile phones for direct access to network cameras and bundled mobile phones and other technologies, completely solved the security risks of leakage of user privacy. There are also mobile phone client remote control, as well as smart alarm and image automatically pushed to the phone and many other features. If a stranger breaks into the room, the camera automatically recognizes it and pushes the alarm image directly to the user's mobile phone. Its video alarm and remote alarm function is especially suitable for uninhabited villas and elderly people living in homes. It can also be used in shops, offices, cars and many other scenes.

Currently, the "Trollball" mobile phone client supports three mainstream platforms, iPhone, Android, and Windows Mobile, as well as the existing three major 3G standards. The operating model adopts the online direct sales method and opens "Trollball" in Taobao Mall. flagship store.

For operators, this new generation of mobile video surveillance services not only meets the needs of users, but also increases the traffic revenue of data services and drives the rapid growth of 3G users. Compared to computers and other devices, mobile phones have better portability, especially in terms of home monitoring has unparalleled advantages. These factors all determine that mobile video surveillance will become the mainstream application of network monitoring in the future.

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