I recently read a report saying that the average life expectancy of Chinese SMEs is 3.7 years. What do you think of this? Xiaobian said the views of Xiaobian! As the basis for supporting the Chinese economy, thousands of small and medium-sized enterprises are supporting the economic lifeline of the country. Small and medium-sized hardware companies occupy the majority of the manufacturing industry. Therefore, Xiaobian’s point of view is mainly to look at hardware SMEs from the perspective of the industry. Small and medium-sized hardware companies are like chicks that have just hatched. The vitality is really fragile, especially for young people to start a business. Every year, a batch of new enterprises are registered, and batches of people fall down. Many people feel a little money. , or mixed well, I feel that I have learned something! I want to develop myself, start a company, and engage in a business! Have you thought about it! A person who can make money does not mean that he can lead a company to make money. As companies grow, it is critical that entrepreneurs can control their own businesses. This is one of the reasons why many startups fail! In the reasons for the development of the enterprise itself, what factors have led to the “short life†of the enterprise? Many small and medium-sized hardware companies have fallen for various reasons and can no longer climb. The reasons for falling down are different, some are knocked down by opponents, some are the boss's own decision-making mistakes, and some are eliminated by the market. In this year, the price of materials has skyrocketed, and the increase in corporate costs has led to the collapse of some companies! Enterprises need different profit methods at different stages of development. If it is not adjusted in time, and the bottleneck is stuck, it will only suffocate. The fatal weakness of small and medium-sized hardware companies is first manifested in the lack of core competitiveness. The core competitiveness here can be the innovation ability of technology, products or services. They are the vitality and foundation of enterprises. It is difficult for enterprises lacking core competitiveness to form differential competition. In particular, we can't stand the storm. In the 2008 financial crisis, everyone was paying attention to the bankruptcy or bankruptcy of big companies. In fact, there are countless small and medium-sized hardware companies that rely on export orders in the Pearl River Delta for bankruptcy. This is the reason. Looking at the rich second generation, the older generation may have accumulated a certain amount of capital and industry, but in their wealthy living habits, they completely lose the ability to take risks, do not know to find a breakthrough in the crisis, and why people who are entrepreneurs outside are easy to succeed. However, there are fewer and fewer local businesses. Most locals may have divided a few houses. After living a life without worry, they have no entrepreneurial passion to develop, or they have a small company, as long as they can earn some money. Yes, I don’t think about developing more and more! First, the company must have its own development. Exhibition planning and goals, positioning the market, enterprises to develop, corporate culture is indispensable! Humanity management, is to manage the people's minds, humanity, is people-oriented, why so many companies are difficult to recruit, employees mobility! Because He can't get his happiness in business, he can only work like a camera. Now young people are not only working for money! Not a decade ago! Unity and cooperation, if a good company is like the same sand! Everyone has their own small abacus, or there are always some people in the company who are particularly strong, but can't get what he wants! How to use a team and management, in a company, then a small thing, the whole company knows Who is responsible for this matter! If management is in place, everyone can be convinced, so the management context will be very clear! The management program will be much simpler! The work efficiency will be much larger! In one, the company must constantly innovate, Only when you are constantly developing can you stand on the market and walk in front of others. Every day you see Gree’s advertisement. Everyone understands that you Holding the core technology, not afraid of others to surpass! Not afraid of others to fight price wars, enterprises to develop, to do one hundred brands management on the one hand, the most important thing is to have their own things, their own goals, are indispensable! How to make business life The extension, how to develop and grow the enterprise, how long have you been working in your own business, how many years has your business been? How has your business developed? Let's publish your ideas! Exchange of views: First, everyone is too contemptuous of the difficulty of starting a business. As long as there is some money and a little experience, they often stop squandering work, but they are clamoring to start a business. When they plunge into it, they find that they are not imagined before. In the case of the company, the ability to control the enterprise is also insufficient, and it will close down. The second is that the company is too small, the funds are insufficient, the management is not good, the comprehensive strength is too bad, and the ability to resist risks is very poor. When the big economic environment fluctuates, it is easy to be affected by the fate, such as the financial crisis, rising prices of raw materials, etc. will give the company a fatal blow. It is easy to close down. Third, small businesses tend to be at the beginning of their establishment, and their mentality is not right. They only want to make money. The fulfillment is not fulfilling. The good work is not done well. There is no core competitiveness. There is no sense of innovation from top to bottom. Such enterprises exist in large numbers, and most of them play in the market competition are spoilers and cannon fodder. The environment can survive, the environment is not good, and the first thing that goes bankrupt is such a batch. Fourth, there are also some family-owned enterprises that are already on the right track. It is reasonable to survive, but perhaps because they have earned too much in the past, leading to a slack in mentality and no sense of crisis, especially those who have succeeded in the second generation. Come, a good company is so alive and well. Fifth, many companies do not understand management workers, do not make long-term plans for enterprises, and are still operating extensively in the current environment. As for what is corporate culture, how to build a corporate culture, it is never to think about it, and do not know how to think, such a company is naturally difficult to go far. The above are the five major points that Xiaobian summed up from Huihui's article. These five points are indeed a common problem for Chinese companies, especially small and medium-sized hardware companies. But it is really difficult to change all of them at once. Now the society is an impetuous society. Everyone can see that the world today seems to be the best, only the entrepreneurial high. Everyone is not willing to work, as if they were working, it is like working to help others make money, and they are oppressed. As long as there is a little bit of a small possibility, you have to create a business. Everyone dreams of success, they all dream of a decent life, and they all dream of making a difference. It is because of this abnormal value of the whole society that China has created a large number of short-lived enterprises in China. This kind of ethos is not good, not only harms oneself, but also harms society. The definition of success is understood in this way, that is, to show its own value in the appropriate group. It's too dangerous to be out of the head. The strength is too small, don't want to go to any business, now there are fewer opportunities for speculation, companies want to do well, there are many places to do well, companies want to do it as long as one place is not enough to be fatal. Originally, I would like to add a few comments later, and I will talk about it later.
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