Summary: How domestic hardware and electronic machinery industry protects technological property rights

At present, the German court has ruled that Apple infringed Motorola's two wireless communication patent technologies and prohibited the use of these two technologies for product sales in Germany. It was reported that the dispute involved the 'countdown function of data packet wireless system's mobile transmission process. Implementation of the method 'and 'synchronous collaboration system and method in multiple paging states' two patents. Motorola filed these two patents in the United States as early as the 1990s.

Although Apple has a strong advantage in digital products and there are numerous 'fruit powders' on a global scale, Apple suffers from flaws in patent disputes. Apple is still inevitably subject to sanctions and suffers corresponding losses. It can be seen that intellectual property rights have a bearing on companies. Based on survival and development, no violations are tolerated, whether the other party is a small business or a large brand.

The protection of intellectual property by enterprises is a commonplace topic. For a long time, many media voices and articles have advocated enterprises to protect their own intellectual property rights and not to infringe on them. However, in the dialysis hardware and electromechanical industry, intellectual property rights disputes are still commonplace. The general lack of corporate awareness of rights protection and the lack of an effective method of rights protection have resulted in counterfeiting in the hardware and electromechanical market, severe disruption of market order, and economic impact on many enterprises. And the loss of image.

With the increasingly fierce competition in the hardware and electronic machinery market, technological innovation has often become the key to business success. For technological enterprises, especially for high-tech enterprises, the survival and development of enterprises must rely on science and technology to maintain, and thus, intellectual property rights Protection is particularly important.

In this regard, Xiaobian for the hardware and electronic machinery industry, summed up the following aspects hope to provide some effective reference for hardware and electromechanical companies.

First, hardware and electromechanical companies must establish awareness of safeguarding intellectual property rights and safeguard intellectual property awareness. Not only do they need to know how to defend their rights, but also simply apply for several patented products. They must establish the awareness of safeguarding intellectual property rights and require enterprises to fundamentally change their concepts. Enterprises should use intellectual property rights as a commodity and an asset to operate, and realize the importance of intellectual property rights for enterprises to participate in market competition and create value. In this way, we can truly attach importance to the maintenance of intellectual property rights and carry out the protection of intellectual property rights in all directions.

Second, companies need to have a more professional understanding of the content of intellectual property protection. For enterprises name protection, patent applications, registered trademarks, trade secrets and other content have a certain knowledge base, which is conducive to enterprises to carry out rights protection work in a timely manner, but also can help companies Timely transformation of technological innovation results into intellectual property rights. Companies also need to understand the relevant laws and regulations. Once disputes arise, they must protect their rights and interests according to the law of intellectual property rights.

Third, companies need to improve the internal intellectual property protection system. Enterprises should conduct awareness of internal property rights protection and popularization of common sense. Qualified enterprises can set up specialized intellectual property rights management agencies to provide more professional management and help enterprises create intellectual property rights. Maintaining intellectual property rights is more efficient and objectively promotes better business development.

In view of the current hardware and electromechanical market counterfeiting cottage products, Xiaobian believes that taking a brand strategy is of great significance for enterprises to maintain intellectual property rights. Because the brand awareness is not high, some high-quality hardware and electromechanical products will inevitably encounter a crisis of confidence and suffer losses after being counterfeited and copied. On the contrary, if the company makes the brand bigger and stronger, even if the products on the market are mixed, as long as consumers look for the brand, then the interests of the company can be guaranteed.

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